{"id":631,"date":"2025-09-08T15:54:27","date_gmt":"2025-09-08T15:54:27","guid":{"rendered":"https:\/\/upmlm.com\/help_es_es\/?post_type=tesserakb&p=631"},"modified":"2026-03-15T21:12:37","modified_gmt":"2026-03-15T21:12:37","slug":"how-to-automate-and-connect-with-fb-ig-and-landing-pages","status":"publish","type":"tesserakb","link":"https:\/\/upmlm.com\/help_es_es\/knowledgebase\/how-to-automate-and-connect-with-fb-ig-and-landing-pages\/","title":{"rendered":"C\u00f3mo automatizar y conectar con Facebook, Instagram y p\u00e1ginas de destino"},"content":{"rendered":"

Automatizaci\u00f3n de leads y conexi\u00f3n con FB, IG y p\u00e1ginas de destino<\/h1>\n
\n

Introducci\u00f3n<\/p>\n

En este tutorial, aprender\u00e1s a conectar Facebook, Instagram y p\u00e1ginas de destino con UpMLM para automatizar la generaci\u00f3n de leads. Al final de esta gu\u00eda, podr\u00e1s capturar leads autom\u00e1ticamente y activar acciones de seguimiento sin intervenci\u00f3n manual.<\/p>\n<\/div>\n

\n

1. ### Abrir la Automatizaci\u00f3n de Leads<\/strong><\/p>\n

Desde el men\u00fa de navegaci\u00f3n principal, haz clic en Automatizaciones<\/strong>.<\/p>\n

> Esta secci\u00f3n te permite gestionar flujos de trabajo automatizados de leads y conexiones externas.<\/p>\n<\/div>\n

\"\"<\/p>\n

\n

2. ### Seleccionar un Flujo de Trabajo de Automatizaci\u00f3n de Leads<\/strong><\/p>\n

Elige una automatizaci\u00f3n existente o crea una nueva.<\/p>\n

> Las automatizaciones definen qu\u00e9 sucede cuando un nuevo lead entra en el sistema.<\/p>\n<\/div>\n

\"\"<\/p>\n

\n

3. ### Men\u00fa de Disparador<\/strong><\/p>\n

Las automatizaciones comienzan con un disparador, haz clic en Disparador<\/strong>.<\/p>\n

> El disparador inicia una secuencia de acciones que puede retrasarse.<\/p>\n<\/div>\n

\"\"<\/p>\n

\n

4. ### Elegir el Disparador<\/strong><\/p>\n

Selecciona la opci\u00f3n para conectar fuentes de leads de Facebook<\/strong> e Instagram<\/strong>. Tambi\u00e9n puedes elegir activar una automatizaci\u00f3n cada vez que un visitante use una de tus p\u00e1ginas de destino<\/strong>.<\/p>\n

> Esto permite que los leads de los formularios de redes sociales se env\u00eden directamente a UpMLM.<\/p>\n<\/div>\n

\"\"<\/p>\n

\n

5. ### Elegir P\u00e1gina de Facebook\/Instagram<\/strong><\/p>\n

Selecciona la opci\u00f3n para conectar la p\u00e1gina de Facebook<\/strong> e Instagram<\/strong> y los formularios<\/strong> activos.<\/p>\n

> Los leads enviados a trav\u00e9s del formulario de FB\/IG se agregar\u00e1n autom\u00e1ticamente a tu lista de leads.<\/p>\n<\/div>\n

\"\"<\/p>\n

\n

6. Haz clic en “Guardar”<\/strong><\/p>\n<\/div>\n

\"\"<\/p>\n

\n

7. ### Seleccionar Acciones Despu\u00e9s de la Llegada del Lead<\/strong><\/p>\n

Configura una Acci\u00f3n para realizar despu\u00e9s de que un lead entre.<\/p>\n

> Las acciones definen qu\u00e9 sucede cuando un nuevo lead entra en el sistema.<\/p>\n<\/div>\n

\"\"<\/p>\n

\n

8. ### Definir Acciones<\/strong><\/p>\n

Puedes enviar un WhatsApp despu\u00e9s de que el lead entre.<\/p>\n

Configura acciones como:<\/p>\n

    \n
  • \n

    Mensaje<\/p>\n<\/li>\n

  • \n

    Retraso (a partir del momento de entrada del lead)<\/p>\n<\/li>\n<\/ul>\n

    > Estas acciones se ejecutan autom\u00e1ticamente cuando se captura un nuevo lead.<\/p>\n<\/div>\n

    \"\"<\/p>\n

    \n

    9. o Enviar un Correo Electr\u00f3nico<\/strong><\/p>\n<\/div>\n

    \"\"<\/p>\n

    \n

    10. o Asignar una Etiqueta<\/strong><\/p>\n<\/div>\n

    \"\"<\/p>\n

    \n

    11. o Asignar un Estado de Funil<\/strong><\/p>\n<\/div>\n

    \"\"<\/p>\n

    \n

    12. ### Conectar M\u00faltiples Acciones<\/strong><\/p>\n

    Puedes crear una secuencia de Acciones.<\/p>\n

    > En este ejemplo, el lead recibe un WhatsApp personal 5 min despu\u00e9s de su llegada, y le asigno la etiqueta Instagram. Despu\u00e9s de 30 min el lead recibe un mensaje de bienvenida.<\/p>\n<\/div>\n

    \"\"<\/p>\n

    \n

    13. Publica tu automatizaci\u00f3n. \u00a1Est\u00e1 activa!<\/strong><\/p>\n<\/div>\n

    \"\"<\/p>\n

    \n

    Consejo: ## Consejos Pr\u00e1cticos<\/p>\n

      \n
    • \n

      Prueba las conexiones primero:<\/strong> Env\u00eda un lead de prueba para asegurarte de que todo funcione correctamente.<\/p>\n<\/li>\n

    • \n

      Usa reglas de automatizaci\u00f3n claras:<\/strong> Los flujos de trabajo simples son m\u00e1s f\u00e1ciles de gestionar y optimizar.<\/p>\n<\/li>\n

    • \n

      Supervisa el rendimiento:<\/strong> Revisa regularmente la actividad de los leads y los resultados de la automatizaci\u00f3n.<\/p>\n<\/li>\n<\/ul>\n<\/div>\n

      \n

      Consejo: ## Conclusi\u00f3n<\/p>\n

      Automatizar la captura de leads a trav\u00e9s de Facebook, Instagram y p\u00e1ginas de destino en UpMLM ahorra tiempo y garantiza un seguimiento r\u00e1pido y consistente. Esta integraci\u00f3n te ayuda a escalar la generaci\u00f3n de leads mientras mantienes tu proceso organizado y eficiente.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      Automatizaci\u00f3n de leads y conexi\u00f3n con FB, IG y p\u00e1ginas de destino Introducci\u00f3n En este tutorial, aprender\u00e1s a conectar Facebook, Instagram y p\u00e1ginas de destino con UpMLM para automatizar la generaci\u00f3n de leads. Al final de esta gu\u00eda, podr\u00e1s capturar leads autom\u00e1ticamente y activar acciones de seguimiento sin intervenci\u00f3n manual. 1. ### Abrir la Automatizaci\u00f3n…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"tessera_post_format_link":""},"tesserakbcats":[66,67,65],"tesserakbtags":[],"class_list":["post-631","tesserakb","type-tesserakb","status-publish","format-standard","hentry","tesserakbcats-automation","tesserakbcats-leads","tesserakbcats-first-steps"],"acf":[],"yoast_head":"\nC\u00f3mo automatizar y conectar con Facebook, Instagram y p\u00e1ginas de destino - Ayuda UpMLM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/upmlm.com\/help_es_es\/knowledgebase\/how-to-automate-and-connect-with-fb-ig-and-landing-pages\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo automatizar y conectar con Facebook, Instagram y p\u00e1ginas de destino - Ayuda UpMLM\" \/>\n<meta property=\"og:description\" content=\"Automatizaci\u00f3n de leads y conexi\u00f3n con FB, IG y p\u00e1ginas de destino Introducci\u00f3n En este tutorial, aprender\u00e1s a conectar Facebook, Instagram y p\u00e1ginas de destino con UpMLM para automatizar la generaci\u00f3n de leads. Al final de esta gu\u00eda, podr\u00e1s capturar leads autom\u00e1ticamente y activar acciones de seguimiento sin intervenci\u00f3n manual. 1. ### Abrir la Automatizaci\u00f3n...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/upmlm.com\/help_es_es\/knowledgebase\/how-to-automate-and-connect-with-fb-ig-and-landing-pages\/\" \/>\n<meta property=\"og:site_name\" content=\"Ayuda UpMLM\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-15T21:12:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/upmlm.com\/help_es_es\/wp-content\/uploads\/sites\/22\/2025\/09\/ascreenshot_67d003a2b66442f9a1556fa87c5f8fdd_text_export.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2064\" \/>\n\t<meta property=\"og:image:height\" content=\"1153\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/upmlm.com\\\/help_es_es\\\/knowledgebase\\\/how-to-automate-and-connect-with-fb-ig-and-landing-pages\\\/\",\"url\":\"https:\\\/\\\/upmlm.com\\\/help_es_es\\\/knowledgebase\\\/how-to-automate-and-connect-with-fb-ig-and-landing-pages\\\/\",\"name\":\"C\u00f3mo automatizar y conectar con Facebook, Instagram y p\u00e1ginas de destino - 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